Currently, there are several stakeholders in the fashion industry who are trying to clean up their practices. Some have been committed to sustainable practices since starting their businesses. Others are new to the sustainability movement but are committed to making progress and avoiding greenwashing.
Sustainable alternatives to traditional fashion
If you’re tired of wearing the same old clothing and want to change, there are many sustainable alternatives to traditional fashion. Some of these alternatives include organic fabrics and natural dyes. These fabrics can be found everywhere, from clothing to home accessories. In addition, hemp, a natural plant that requires no water or pesticides, is a viable option.
Another alternative to traditional fashion is to upcycle used materials. This process involves cutting and sewing used textiles into new products. This technique allows used clothes to last longer and reduces the environmental impact.
Cutting CO2 emissions
There are a variety of strategies to reduce the fashion industry’s CO2 emissions, including more conscious consumption and better supply chain practices. Companies can also pursue circular business models, which promote reusable garments and reduce washing, drying, and energy use. To improve sustainability in the fashion industry, they can also employ more recycled materials and work toward a closed-loop recycling system.
The fashion industry is notorious for its greenhouse gas emissions, accounting for about 10% of all global emissions. This makes it the second most polluting industry. However, the industry is increasingly trying to present itself as environmentally sustainable and has committed to cutting its greenhouse gas emissions. Many companies have signed up for the Carbon Disclosure Project (CDP) scheme to report on their environmental performance.
Addressing overproduction
Overproduction is a massive problem in the fashion industry. It is costly for the company and pollutes the environment; as much as three-fifths of the materials used in the supply chain end up in landfills before they are sold. This means that brands can end up with colossal stock on their hands.
To achieve sustainability, designers must consider the total supply chain, from material procurement to production and distribution. This includes the water and energy needed to produce a single pair of jeans. In addition, overproduction also contributes to an estimated 92 million tonnes of solid waste each year.
Supporting biodiversity
The fashion industry can play a massive role in supporting biodiversity. There are many ways to do this. First, fashion brands can stop overproduction – about 20 percent of clothing is overproduced, according to some estimates. Second, companies should look for ways to recycle more pre-consumer textile waste they create. Most of it is in landfills or incineration, although some textile waste is donated. Third, companies should factor the impact of their products on biodiversity into their financial reporting. And finally, they should pledge to meet forthcoming science-based targets for biodiversity in the fashion industry.
Biodiversity has become an increasingly important issue for investors and consumers in recent years. But despite the efforts of international organizations such as COVID-19, biodiversity loss has continued. The apparel industry is one of the most significant contributors to this crisis.